As a result, your game is likely to get many important, sales bringing reviews and your website traffic and Google Page Rank will definitely get a major boost.
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For example Battles of Norghan sold only 1 copy in the time period (of over a week) before a press release was submitted to hundreds of sites like we do
and after that, within 2 months, the game gone from having earned $23.72 to over $2000 directly to my pocket (profit after payment processing etc. fees).
Naturally with a better game you'll get better results. This example was just to demonstrate the difference between making a press release and not making one.
The list is 100% biggest computer game publications (Linux and Mac too) contacts. The list is updated when needed. Your game will be sent to the right person on big sites based on genre.
There's only one known seemingly bigger online game press release submission service which probably has outdated contacts, costs over double $ per submission and doesn't offer a guarantee.
The sent e-mails are uniquely personalized for a better effect. In the database we have for example: person@abcdefggames.com#Hi FirstName,#ABCDEFG Games#.
The FirstName and SiteName variables are used in the e-mail in a way
that makes it seem like we sent the e-mail manually to them.
The list was gathered mainly for Mitorah Games to be able to send many free press releases to updated and correct contacts but it wouldn't have been worth the huge effort unless I'd release a service which enables others to use it as well.
I understand the budgets of independent game developers well so you are given an indie /
low budget game developer price.